Tuesday, September 9, 2008

Marketing on the Job



When I get to work I like to park in front of the Governor Executive Deli, the only food vendor for my entire office park. I have even arranged for the owner of the deli to keep the Can-Am "Spyder Pilots Wanted" cards at her cash
register. She tells me that many people make comments about the roadster.

I always like to leave the cards with the specifications on the top edge of the seat. Most of them are gone by the time my workday is over.
I have also laced my office with the booklets. The co-workers all
seem to like the Can-Am Spyder.

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